From seed to sheet

We promise never to take any shortcuts and are determined to pay the real price for a product. Working with transparency and investing and engaging in our producers and the environment is one of our most important areas of responsibility. By knowing the origin of our products, we can ensure that our purchases enrich communities and restore the environment. We open our doors to the farms and factories and share the names and places of the people we work with. Follow the journey of our bedding through India, where it all begins with a cotton seed in Telangana that changes the lives of thousands of cotton farmers.